Meet the Founder
Sharika Varma
PictoKind began with a simple concern that many parents quietly share.
As a mother, I found myself increasingly conscious of how deeply screens, phones and technology have become woven into children's everyday lives. Technology offers children incredible opportunities to learn, create and connect, yet there is also a growing need for spaces where they can slow down, think independently, collaborate with others, make things with their hands and experience the simple joy of creating rather than simply consuming. This became the inspiration behind PictoKind: a desire from an art lover to create something meaningful for children growing up in an increasingly virtual world.
That idea first found its way into visual thinking tools, creative workshops and paper products designed to help children turn messy thoughts into clearer paths. And my artistic exploration being at the center of all of it as an anchor.
Today, PictoKind brings together three things I love:
Creative workshops - based on the concept of Visual Thinking.
Paper goods - Notepads, memos, planners, stickers - every dreamer's toolkit.
Illustrations and Surface patterns - My designs that go into everyday objects.
They may look like different things, but to me they come from the same place: the joy of making ideas visible.
Some ideas become illustrations and patterns that find their way onto notebooks, fabrics or accessories.
Some become a Thinking Pad that helps someone organise the thoughts racing around their head.
And some become a workshop where children spend an afternoon sketching, storytelling, journaling or exploring a new way of creative thinking.
The medium changes. The curiosity doesn't.
That one scribble in the corner of a page. A half-finished thought. A strange little sketch. A list with arrows going everywhere. A colour combination that somehow makes sense. A character that appears before you know what story they belong to.
Those are the ideas I love at PictoKind.
As children grow, their visual world changes too. A six-year-old might want a colourful sticker character for a story. A ten-year-old might want a notebook for capturing ideas. A teenager might want a phone case, hoodie illustration or journal that feels expressive without looking childish. A young person might simply want a piece of paper that gives their wonderfully busy brain somewhere to land.
I want PictoKind to grow with them. That means playful illustrations for little ones, more expressive and quirky designs for tweens and teens, and paper goods that make sense for everyday creative lives or a platform where they can bring their messy thoughts and leave with clear paths.
